Snap Focus Certifications

Learning Systems

Snap Focus Certifications

Five advertiser certifications. 100+ lessons. Built for Snap’s global advertiser and creator base.

Snap Focus platform UI showing the catalog with certifications 

THE BRIEF

Snap needed a scalable certification program to educate advertisers on their platform, covering ad products, campaign strategy, and platform tools. The brief required instructional depth and production execution that an agency structure could not deliver.

I work as instructional designer and PM. I find SMEs, turn raw product knowledge into structured training, and run production from source to launch. Research, writing, staging, production. No handoff.

 

RESULTS

  • 5 advertiser certifications live on Snap Focus.
  • 100+ lessons across advertiser education, creator onboarding, and internal sales enablement.
  • Brought in where complex, fast-turnaround briefs require both instructional design depth and production execution.

 

Want to build something like this? Get in touch.

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